觀察2012年第4季大中華區筆記型電腦產業出貨為4,322萬台,相較於前一季僅微幅成長1.5%,不論就市場需求端的年底傳統採購旺季,或是在產品端的新話題Windows 8皆無法拉抬第4季筆記型電腦出貨表現。新作業系統Windows 8市場效益不明顯,整體觀察以9月份出貨數量最高,10月出貨表現相較9月小幅衰退,原預計若Windows 8上市反應良好,將緊急以空運滿足需求,惟最終市場反應平淡,11月與12月出貨逐月降低,廠商減少拉貨數量以減緩通路庫存。
Greater China Notebook PC Shipment Volume, 1Q 2011 - 2Q 2013 Greater China Netbook PC Shipment Volume, 1Q 2011 - 2Q 2013 Greater China Notebook PC Shipment Value and ASP, 1Q 2011 - 2Q 2013 Greater China Notebook PC Manufacturer Volume Ranking, 1Q 2011 - 4Q 2012 Greater China Notebook PC Shipment Volume by Product Mix, 1Q 2011 - 4Q 2012 Greater China Notebook PC Shipment Volume by Product Mix, 1Q 2011 - 4Q 2012 Greater China Notebook PC Shipment Volume by Price Point, 1Q 2011 - 4Q 2012 Greater China Notebook PC Shipment Share by Price Point, 1Q 2011 - 4Q 2012 Intelligence Insight Research Scope & Definitions
不是會員?