Research Reports
Major Chinese Mobile Phone Maker Analysis, 2002
August 12, 2002 / Jasmine Xu / Sean Kao
34 Page, Topical Report
US$1,360 (Single User License)

Abstract

Although international vendors continue to see the highest production volume, the Chinese mobile phone industry is experiencing increasingly heated competition as Chinese companies originally involved in consumer electronics and PCs are steadily pushing into handset production. Chinese mobile phone manufacturers each have different strengths and weaknesses and adopt varying approaches to developing the domestic market. In addition to coverage of R&D, production, and marketing of each of the leading Chinese players, this report will explore the effects of government support and the impact of WTO accession. Finally, this report will discuss the unique burdens Chinese makers face in the country's socialist market economy.
  •  List of Topics
  •  List of Figures
  •  List of Tables

China has become a highly contested market among leading international mobile phone manufacturers. It is thus predicted that ultimately only three to five domestic Chinese handset makers will survive.  

The most important tasks for Chinese handset makers at the moment are to re-evaluate their own competitiveness, make use of the residual value of protective government policies, and accumulate the necessary resources for the future transition. In the short term, Chinese local companies have an advantage in brand name recognition and distribution resources, which they can leverage to develop a marketing-oriented business strategy. 

On one hand, Chinese makers will continue to use CKD/SKD to reduce time-to-market and meet the demand of the Chinese market. Chinese players will combine their own industrial design with the circuit designs of Korean and Taiwanese handset makers, as well as those of various domestic and international mobile phone companies. On the other hand, they will continue to gradually improve their product R&D capabilities and component purchasing power through the acquisition of total solutions from component suppliers. For Chinese local mobile phone manufacturers, who have very similar business strategies and product positioning, total solution procurement is one of the major approaches to gaining a cost advantage. 

As the use of CKD/SKD becomes widespread, the advantages gained through using semi-finished handsets are gradually diminishing. The R&D capability and purchasing power of highly ambitious Chinese mobile handset manufacturers will again be challenged in the mid and long term when the focus shifts from brand competition to cost competition.  

Weaker companies will look to liquidate their joint ventures, focus on R&D or marketing activities, or even sell their domestic sales quotas and stock equities. These players may eventually find it necessary to transform the company, or face being altogether squeezed out of the industry.

List of Companies

Alcatel

 

Baotou Shidai Communications Equipment

包頭市時代通訊設備

Beijing Electronics Zone (BEZ)

北京市電子城

Beijing Huahong

北京華虹

Beijing Postal and Telecommunications Equipment Factory

北京郵電通信

Beijing Yiyitong Communications Equipment

北京易億通訊信設備

Bejing Nokia

北京諾基亞移動通信

Bejing Sifang Lianhe Communications

北京四方聯合通信技術發展公司

Bellwave

 

Bell Labs

 

BenQ

明基

Bird Communications Technology Institute

波導通訊工程技術中心

Capitel

首信

CCT Telecom

中建

Changchun Keyaohua Technology and Trade

長春科耀華科貿

Changsha Yuansheng Communications Equipment

長沙市遠升電訊器材

Chengdu Xunjie Communications

成都訊捷通訊

China Kejian

中國科健

China Putian (PTIC)

中國普天信息產業集團

China Putian Eastcom Group

中國普天東方通信集團

China Unicom

中國聯通

Chongqing Bird

重慶波導科技

Chongqing Diyun Electronics Technology

重慶市迪運電子技術

Compal

仁寶

Dalian Daxian

大連大顯集團

Dazong Electrical Appliances

大中電器

Digital China

神州數碼

Eastcom

東信

Ericsson

 

ERON

 

Fenghua Bird

奉化寧波科技發展

Flextronics

 

Fuji

 

Fujian Nankai Electronics Technology Development

福建省南凱電子技術開發

Gansu Lutong Materials

甘肅綠通物資工貿

Guangdong ZTE

廣東中興通訊

Guangxi Jinfengxing Communications Equipment

廣西金蜂星電訊設備

Guangzhou Jinzhonghua Communications

廣州金中華通訊

Guangzhou Longyue Communicaitnos Equipment

廣州龍粤通信設備

Guangzhou Telecommunications

廣州通信研究所

Guizhou Zhenhua

貴州振華

GVC

致福

Haier

海爾

Haier CCT Telecom

海爾CCT通訊

Hangzhou Communicatons Equipment Factory

杭州通訊設備廠

Hangzhou Motorola Cellular Equipment

杭州摩托羅拉移動通信設備

Hangzhou Xinlifa Communications Equipemnt

杭州新利發通信設備

Harbin Nuosida Commercial Telecommunications

哈爾濱諾斯達商用電信

Hebei Capitel Jiuyulian Communications

河北首信玖宇聯通信

Hefei Jinwang Telecommunications Technology

合肥金網通信技術

Hefei Pinxin Technology

合肥品新科技

Hitachi

 

HP

 

Intel

 

Intercube

 

Inventec

英業達

Jiangxi Siweida Telecommunications

江西省四維達通訊

Jinan Mobile Industrial Development

濟南移通事業發展

Kejian

科建

Konka Group

康佳集團股份

Korean Mobile Phone Research Institute

韓國手機研究中心

Kunming Nankai Electronics and Telecommunications

昆明南凱電信電子

Langchao LG

浪潮樂金

Legend

聯想

LG

 

Lucent

 

Microcell

 

Microsoft

 

Mobicom

 

Nanjing Bird Telecommunications (Nanjing Bird Research Institute)

南京波導通信科技有限責任公司 (南京研究所)

Nanjing Huanning Commmunications Technology

南京恆寧通訊技術

Nanjing Panda

南京熊貓

Nanjing Pinxin Technology

南京品新科技

Ningbo Bird

寧波波導

Ningbo Communications Technology Research Institute

寧波通信工程技術研發中心

Ningbo Electronics Information Group

寧波電子信息集團

Nokia

 

OKI

 

Omniflo

 

Pantech

 

Panda Mobile Communications

南京熊貓移動通信設備

Qualcomm

 

Sagem

 

Samsung

 

SED

 

Sendo

 

Sewon

 

Shaanxi Shidai Communications Equipment

陜西時代通信設備

Shandong Gold Group

山東黃金集團

Shanghai Jingxin Jialing Communications Equipment

上海安靜新佳凌電信設備

Shantou Dachaoliu Communications

汕頭市大潮流電訊

Shanxi Kehai Communications Industrial

山西科海通訊事業

Shenyang Xi'ao Industrial and Trade Development

瀋陽璽奧工貿發展

Shenzhen Kejian

深圳科健集團

Shenzhen Zhixiong Electronics

智雄

Siemens

 

Standard Telecom

 

Suning Appliance

蘇寧電器

TCL Communication

TCL通訊設備

TCL Holding

TCL集團

TCL Mobile Communications

TCL移動通訊

Telit

 

Telson

 

Texas Instruments

 

Tianjin Datang Telecom

天津市大唐通信

TTK Household Electric Appliances

TTK 家庭電器

Uniden

 

Universal

 

Wavecom

 

Wide Telecom

 

Wuhan Dingli Technology

武漢鼑利科技

Xiamen Amoisonic

廈門廈新

Xiamen Overseas Chinese Electronic (Xoceco)

廈華電子聯合

Xining Lutong Communications

西寧陸通通訊

Xinjiang Beita Telecommunications

新疆貝塔通信

Xoceco Mobile Communication

廈門廈華移動通信設備

Yunnan Postal and Telecommunications Equipment

雲南郵電器材物業

Zhejiang Eastern Holding

浙江東方控股

Zhejiang Lanbaoshi Electronics Industrial

浙江藍寶石電子實業

Zhejiang Postal & Telecommunications Technology Equipment

浙江省郵電器材

Zhengzhou Jinzhou Telecommunications

鄭州金洲通信

ZTE

中興通信

To get MIC's complete insight, please log in.