Research Reports
Taking Baby Steps: Chinese Operators' WiMAX Service Strategies
August 14, 2007 / China Research Team
11 Page, Topical Report
US$1,380 (Single User License)

Abstract

The development of WiMAX services in China is based on considerations such as investment capital, frequency spectrum planning, and business models. This has led China Telecom and China Mobile to exercise caution. However, operators such as China Netcom, China Unicom, CETC-Chinacomm, and Airway are relatively aggressive. This report analyzes the current development of WiMAX services in China and operators' service strategies.
  •  List of Topics

Chinese telecoms are opting for different strategies regarding WiMAX. But overall, most are only in the initial, small-scale trial phases or even observational phases. This is caused by limitations arising from government policies, business models, and the competitive environment.

In terms of government policy, the MII has not yet allocated bands for WiMAX. It originally planned to use 3.5GHz for wireless broadband, but never clearly expressed whether this could be applied to WiMAX. This has caused telecoms to have conservative attitudes. At present, 3.5GHz can only be used for small-scale trials.

In terms of technology, WiMAX is still new - especially the new 802.16e for which many telecoms have high expectations. Technology and product certification are still underway. The overall market scale is still small and has yet to attain economies of scale, making current network and equipment costs relatively high.

In terms of operation models, WiMAX is an entirely new technology for telecoms. There are few business models to refer to, and therefore telecoms are still in the process of searching for the right model.

Looking at the competitive environment, China has been continuously working hard through recent years to develop the 3G standard TD-SCDMA. It has undertaken large-scale network construction since the beginning of 2007, and government authorities are placing emphasis on TD-SCDMA. Telecoms are also focusing resources on obtaining 3G licenses and therefore WiMAX development has slowed down.

However, in Beijing, Hubei, Jiaxing, and Tianjin the government is directly or indirectly participating in the construction of WiMAX networks. The goals of the different projects vary, some being for services during the Olympics, some being specific technology projects, and others aimed at solving information problems in rural areas. Although the scale of these projects is not large, if business operations prove successful it will have a positive impact on the development of WiMAX in China and other regions.

In the future, once WiMAX products are sufficiently mature, when 3G licenses are issued in China, and when the restructuring of telecoms advances, and when the frequency spectrum policy for WiMAX will be confirmed, telecoms could be able use this technology on a larger scale to provide services. Regions in China where telecommunications networks are relatively underdeveloped, such as rural areas in Western China, could adopt WiMAX services. Also, new telecoms such as CETC-Chinacomm and Airway could use WiMAX technology as a way of differentiating themselves from other companies. They could focus on broadband access and related services.

Appendix

Research Scope

This report analyzes WiMAX service strategies of Chinese operators. Wireless broadband spectrum planning and industry promotion in China are also examined.

Glossary of Terms

ADSL

 

Asymmetrical Digital Subscriber Loop

EGPRS

 

Enhanced GPRS

GPRS

 

General Packet Radio Service

GSM

 

Global System for Mobile Communications

NLOS

 

Non-Line-of-Sight

PCMCIA

 

Personal Computer Memory Card International Association

TD-SCDMA

 

Time Division Synchronous Code Division Multiple Access

VoIP

 

Voice over Internet Protocol

WiBro

 

Wireless Broadband

Wi-Fi

 

Wireless Fidelity

WiMAX

 

Worldwide Interoperability for Microwave Access

WLAN

 

Wireless Local Area Network


List of Companies

Adaptix

 

 

Airway

 

艾維通信

Alcatel Shanghai Bell

 

上海貝爾阿爾卡特

CECT-CHINACOMM Communications

 

中電華通

China Mobile

 

中國移動

China Netcom

 

中國網通

China Satcom

 

中國衛通

China Telecom

 

中國電信

China Tietong

 

中國鐵通

China Unicom

 

中國聯通

Huawei

 

華為

Intel

 

 

Proxim

 

 

Samsung

 

 

ZTE

 

中興

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