Computing
Worldwide Supply Chain Analysis: 2015 Tablet Industry
April 20, 2015 / Joen Yang
20 Page, Topical Report
US$2,000 (Single User License)

Abstract

After four years of rapid growth, development of the worldwide tablet market slowed down in 2014, with mature markets in the United States and Western Europe reaching a saturation point. Leading brands including Apple, Samsung, Amazon, and Google have faced stagnant or even declining sales. Affected by affordable branded tablets and large-sized mobile phones, shipments of entry-level white-box tablets plunged. Worldwide tablet shipments reached 245 million units in 2014 for 2.5% year-on-year growth. With brands continuing to launch low-cost tablets in 2014 along with the growing popularity of large-sized smartphones, replacement of low-cost white-box tablets will accelerate in 2015 and price declines are projected to slow down.  
  •  Table of Contents
  •  List of Topics
  •  List of Figures
  •  List of Tables
  •  Companies covered
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