Computing
The Greater China Notebook PC Industry, 2Q 2014
June 23, 2014 / Jane Yeh
32 Page, Statistics Report
US$2,200 (Single User License)

Abstract

This research report presents shipment volume and value forecast and recent quarter review of the Greater China notebook PC industry. The report includes shipment volume and value, ASP, manufacturer volume ranking, shipment by assembly level, shipment by price point, and product mix analysis. The content of this report is based on primary data obtained through interviews with notebook PC makers. The report finds that the Greater China notebook PC industry's shipment volume in the first quarter of 2014 declined 14% sequentially, lower than originally expected at around 20%. The slowdown in sequential decline is mainly ascribed to the replacement demand for commercial notebook PCs following Microsoft's announcement to end the support for Windows XP in April 2014. With smartphones and tablets continuing to divert consumer spending, the Greater China notebook PC industry is projected to see lukewarm shipment performance throughout 2014. Meanwhile, as brand orders are becoming highly concentrated, the combined share of Quanta and Compal, two leading notebook PC contract manufacturers, is anticipated to break 60% some time in 2014.  
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