Communications
Facebook's Acquisition of WhatsApp and Its Impact Assessment: an Asian Perspective
March 03, 2014 / Edward Lin
8 Page, Radar
US$500 (Single User License)

Abstract

On February 19, 2014, the world's largest social networking giant Facebook announced that it would buy a messaging app start-up WhatsApp for a whopping US$16 billion with an additional US$3 billion in restricted stock units vesting over the next four years. This report profiles the elements of motivation and strategic meanings behind the acquisition and examines its impact on the mobile applications industry from an Asian perspective.
  •  Table of Contents
  •  List of Topics
  •  List of Figures
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