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Communications

The Taiwanese Mobile Phone Industry, 4Q 2013: Branded Vendors

January 15, 2014 / Eddie Han

24 Page, Statistics Report

US$2,080 (Single User License)

Abstract

This research report presents mobile phone shipment volume forecast and recent quarter review of major Taiwanese branded vendors. The report includes shipment volume and value, ASP, vendor volume ranking, shipment by brands, and price trend. Also provided are shipment breakdowns by system technology, operating system, display technology, panel size, shipment destination, and production location. The content of this report is based on primary data obtained through interviews with Taiwanese mobile phone branded vendors. The report finds that the shipment volume of Taiwanese branded mobile phones shrank 36.1% sequentially to around 4.39 million units in the third quarter of 2013, mainly due to international rivals' new flagship product rollouts, such as Apple iPhone 5S/5C and Samsung Galaxy Note 3. In China, Taiwanese vendors, who do not have strong brand image, are expected to lose ground under siege of many emerging Chinese vendors. Looking ahead to the first half of 2014, shipment volume of the Taiwanese branded mobile phones will reach around 8.52 million units, down 29% year on year.

Table of Contents
Taiwanese Mobile Phone Shipment Volume, 1Q 2011 - 3Q 2014
Taiwanese Mobile Phone Shipment Value and ASP, 1Q 2011 - 3Q 2014
Taiwanese Branded Mobile Phone Manufacturer Volume Ranking, 1Q 2011 - 3Q 2013
Taiwanese Mobile Phone Branded Vendors' Shipment Volume by Brands, 1Q 2011 - 3Q 2013
Taiwanese Mobile Phone Branded Vendors' Shipment Share by Brands, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Volume by System Technology, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Share by System Technology, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Volume by Price Point, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Share by Price Point, 1Q 2011 - 3Q 2013
Taiwanese Branded Smartphone Shipment Volume by Operating System, 1Q 2011 - 3Q 2013
Taiwanese Branded Smartphone Shipment Share by Operating System, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Volume by Display Types, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Share by Display Types, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Volume by Panel Size, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Share by Panel Size, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Volume by Shipment Destinations, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Share by Shipment Destinations, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Volume by Production Locations, 1Q 2011 - 3Q 2013
Taiwanese Branded Mobile Phone Shipment Share by Producation Locations, 1Q 2011 - 3Q 2013
Intelligence Insight
Research Scope & Definitions

Companies covered
Acer, Apple, Asus, China Mobile, Freescale, Gigabyte, Gionee, Google, Honor, HTC, Huawei, IUNI, Microsoft, Motorola, Nokia Lumia, NXP, Qualcomm, Samsung, STMicroelectronics, Texas Instruments, Xiaomi

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