1. Worldwide B2C E-commerce Market Development
1.1 Global Trend
1.2 Development of Regional Markets and Key Countries
1.2.1 Regional Markets
1.2.2 Key Countries
2. Key Trends in Worldwide E-commerce Industry
2.1 Trend 1: Market Deployment – Expansion via M&A
2.1.1 Service Expansion
2.1.2 Territorial Expansion
2.2 Trend 2: Products and Services – Enhance Sales and Service Efficiency via Mobile Technologies
2.3 Trend 3: Channel Strategy – Online & Offline Integration
2.3.1 From Offline to Online
2.3.2 From Online to Offline
3. Conclusion
3.1 China's Growth Outpaces Other E-commerce Markets
3.2 Branching Out, Mobile Commerce, Online/Offline Integration
Appendix
Glossary of Terms
List of Companies
 

Overview of the worldwide B2C e-commerce market, including the key driving forces and development in regional markets and major countries, such as the United States, China, the United Kingdom, Germany, France, Japan, and South Korea

Three prevailing trends in the global B2C e-commerce market are detected in regard to major vendors' market deployment, product and services, and channel strategies
 

Figure 1: Worldwide B2C E-commerce Market Value and Online Retail Share of Total Retail Market in 2018

Table 1: Key Driving Forces for Worldwide B2C E-commerce Market Growth
Table 2: Share of Internet Users in Total Population and Share of B2C Online Shoppers on Internet Users
Table 3: E-commerce Vendors' Recent M&A Activities
Table 4: E-commerce Operators' Mobile Commerce Revenue