Consumer Electronics
Taiwanese Digital Game Players' Game Preferences, Paying Habits, and Payment Experiences (pre-order)
September 06, 2019 / Helen Lin
23 Page, Topical Report
US$1,800 (Single User License)

Abstract

MIC (Market Intelligence & Consulting Institute) conducted an online questionnaire survey on Taiwan’s digital game players during the fourth quarter of 2018 to investigate their profiles and preferences towards digital game purchases, and to analyze differences in the related behaviors of these game players. The effective samples collected amounted to 1,068. This report includes two demographic variables of age group and gender into the survey with an aim to gain a deeper understanding of Taiwanese game players’ game preferences, paying habits, payment preferences, and payment experiences.
  •  Table of Contents
  •  List of Topics
  •  List of Figures
  •  List of Tables
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