Research Reports
Outlook for the Taiwanese WLAN Industry's Supply Chain
September 14, 2006 / Yaru Shih
15 Page, Topical Report
US$1,620 (Single User License)

Abstract

With the penetration of broadband, and with the share of notebook PCs, routers and consumer electronics products equipped with Wi-Fi rising, Wi-Fi technology is expanding into a wide range of terminal products. As the technology matures, many branded companies are outsourcing their Wi-Fi products or modules to Taiwanese manufacturers due to cost considerations. For this reason, Taiwan accounts for 85% of outsourced WLAN production. Taiwanese WLAN ODM makers play a pivotal role in the WLAN industry. This report looks at Taiwanese WLAN manufacturers and analyzes their supply relationships with upstream chipmakers and downstream brands, while manufacturers' value-chain activities models are also a focus of the report.
  •  List of Topics
  •  List of Figures

From the supply chains of Taiwan WLAN manufacturers it can be seen that for WLAN contract manufacturing and chip selection, the process goes through three main company types, including chip suppliers, Taiwanese ODMs, and branded vendors. In the router business this is particularly apparent. In recent years, Netgear has gradually diversified its contract manufacturers and chip suppliers, and this is particularly true of 802.11 Draft n products. For Linksys and D-Link, relationships with chip suppliers and outsourcing partners are more stable. For the network interface cards used in notebook PCs, after branded vendors choose chip suppliers, they then select Taiwanese outsourcing partners. For this reason, the effect of switching orders for these products is more evident. Orders are often switched because of cost, production capacity and the size of a contract manufacturer.

Currently, Taiwanese WLAN manufacturers enjoy advantages in terms of technology, scale and low costs. These companies already account for more than 80% of global shipments. However, as the share of consumer electronics products equipped with Wi-Fi increases, and as many companies in this segment are Japanese, it is possible that Taiwan's share of global shipment may slip. Still, Taiwanese ODM manufacturers can use low cost and economies of scale to win orders from consumer electronics vendors. In addition, as mature and small-sized products gradually start adopting chip-on-board solutions, Taiwan's Wi-Fi module manufacturers are expected to be somewhat affected. For this reason, a number of companies that do not produce Wi-Fi modules for notebook PCs, have already started to aggressively seek new customers, in order to make products such as Wi-Fi SOHO routers, Wi-Fi DSL customer premises equipment and other terminal products, to minimize the impact from the chip-on-board trend.

Appendix

List of Companies

Abocom

 

 

Acer

 

 

Alpha

 

 

Amazon

 

 

Ambit

 

 

Arcadyan

 

 

Askey

 

 

ASUSTek

 

 

Atheros

 

 

Belkin

 

 

Best Buy

 

 

Broadcom

 

 

Buffalo

 

 

Cameo

 

 

Circuit City

 

 

Compal

 

 

CompUSA

 

 

Conexant

 

 

CyberTAN

 

 

Dell

 

 

Delta

 

 

D-Link

 

 

Fujitsu

 

 

Gemtek

 

 

Hon Hai

 

 

HP

 

 

IBM

 

 

Intel

 

 

Linksys

 

 

Marvell

 

 

Netgear

 

 

Nova

 

 

Proxim

 

 

Ralink

 

 

Realtek

 

 

Sercomm

 

 

Sony

 

 

TI

 

 

Toshiba

 

 

Tsann Kuen

 

 

USI

 

 

Z-Com

 

 

ZyXEL

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