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Development Trends of Touch Panels Used in Notebook PCs, 2013 and Beyond

August 02, 2013 / Chung-Yu Yang

16 Page, Topical Report

US$1,600 (Single User License)

Abstract

The rollout of Microsoft's next generation Windows 8 in the fourth quarter of 2012 has helped propelled the development of projected capacitive touch panels towards medium- and large-sized panel applications such as notebook PC and AIO (All In One) PC. Pricing is generally reckoned as the main inhibitor to Windows 8 notebook PC sales. Later, Microsoft launched a new program called SST (Small Screen Touch) to narrow the price gap between touch and conventional notebook PCs in order to push sales of touch gadgets. Both glass- and film-type touch panel makers also have proposed their proprietary solutions. This report provides the latest development of touch panels used in notebook PCs and examines their future trends with insight into pros and cons.

Table of Contents
1. Notebook PC Touch Panel Market Development
1.1 Touch Notebook PCs' Product Positioning Overlapped with Tablets
1.2 Supply Chain Players All Strive for Higher Penetration of Touch Displays in Notebook PCs
1.2.1 Effects of Microsoft's SST Program on Sales Expected to be Limited in the Short Run
1.2.2 Branded Vendors Aim to Increase Penetration of Larger Touch Panels in Notebook PCs
1.2.3 Touch Panel Suppliers Roll Out Low-cost Solutions
2. Development of Notebook PC Touch Panel Products and Technologies
2.1 Increasing Film-type Touch Panels for Large Sized Applications Threaten OGS' Leading Position
2.1.1 Metal Mesh Touch Sensors' Technical Problems Remained to be Solved
2.2 Low-cost Solutions Sacrifice Specifications for the Sake of Cost Reduction
3. Supply Chain Development of Touch-enabled Panels Used in Notebook PCs
3.1 Glass Sensors' Capacity Expands Rapidly
3.2 Effects of Standard Solutions Developed by Panel Makers are Pronounced
3.3 Formation of Metal Mesh Supply Chain
3.4 System Hardware Makers' Upward Integration Strategies
4. Conclusion
Appendix

List of Topics
Key development trends of touch panels used in notebook PCs, including major players in the supply chain such as operating system developers, branded vendors, and touch panel suppliers
Worldwide notebook PC market scale forecast and touch-enabled notebook PCs' global share for the period 2011-2013
Key development of notebook PC touch panel products, key technologies, and important factors for their future development
Supply chain development of touch-enabled panels, major vendors, and important factors for their future development
Companies and organizations analyzed or mentioned in the report include:
3M, ATMEL, Carclo, Compal, DIC, DNP, FujiFilm, Gunze, Hitachi Chemical, JTouch, Microsoft, Mutto Optronics, O-film, Okura, PolyIC, Quanta, Sin-Etsu Ploymer, Toray, TPK Film, UniPixel, Wistron, Young Fast Optical, Zytronic

List of Figures
Figure 1 Worldwide Notebook PC Market Volume and Touch¡Venabled Notebook PCs' Global Share, 2011 - 2013
Figure 2 Notebook PC Product Positioning
Figure 3 14-inch Notebook PC Cost Structure
Figure 4 Supply Chain of Metal Mesh Touch Sensors

List of Tables
Table 1 Newly Planned Production Lines for Glass-type Projected Capacitive Touch Sensor in 2013

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