Chinese consumers' mobile phone brand awareness by their educational level; Chinese consumers' perception of mobile phone brand status, including high status, mid-range status, and low status.

Alcatel, Amoi, ASUS, BenQ, BenQ-Siemens, Bird, Dbtel, Dopod, EASTCOM, Gigabyte, Haier, Innostream, Konka, Lenovo, LG, Mio, Mitsubishi, Motorola, NEC, Nokia, OKWAP, Panasonic, Pantech, Philips, Samsung, Sharp, Sony Ericsson, TCL, Toshiba, ZTE

Mobile Phone Brand Awareness

Leading High-status Mobile Phone Brands

Mid-range-status Mobile Phone Brands

Appendix

Table 1  Mobile Phone Brand Awareness in China by Education Level, August 2006

Table 2  Mobile Phone Brand Status in China by Age, August 2006

Table 3  Mobile Phone Brand Status in China by Mobile Phone Brand - High Status, August 2006

Table 4  Mobile Phone Brand Status in China by Occupation - Mid-range Status, August 2006