JVC recently announced it will be conducting outside sales of its D-ILA (Direct-drive Image Light Amplifier) device, which it uses in its own-branded rear-projection televisions. The company has already invested four billion Yen in a production line for the device. In June it started mass production on a version which supports HD programs with 920,000 pixels, and in August it began production on a version which supports full HD resolution of 2.7 million pixels.